Bonus Additions to Boost Your Boutique
It can be a challenge to find something new worth offering to your clients. The pregnancy world is inundated with items, but which should you invest in to sell in your boutique?
The key is to utilize your space well and supply either useful products or keepsakes that last a lifetime. If you are looking for a boost, consider adding a few of the following. You can shop particular brands that may be trending in your area or go with the most well-loved versions.
Pregnancy brings with it many ailments, and your boutique can be more than just a stop for an ultrasound. You can keep your clients coming in the door by stocking specifics they will repeatedly purchase throughout their pregnancy.
Bonus Items for Your Boutique
Morning sickness lollipops, candies, ginger peppermint chews and tea
Morning sickness impacts many moms. Keep a few options close to the checkout desk for a last-minute purchase.
Acupressure wristbands
While grabbing the anti-nausea candies, you can suggest adding the wristbands for all-day relief.
Heartburn relief
Natural options like papaya enzymes can help with pregnancy heartburn.
Raspberry leaf tea
Several types of tea are suggested to help pregnancy ailments, but RRL tea is beneficial in the last trimester.
Magnesium lotion
Charlie horses and other cramps affect many women and magnesium lotion rubbed over the legs at night can help.
Sitz bath/Epsom salts
A relaxing bath can relax the muscles and help a mom destress. Offer both Epsom salt for pregnancy and sitz bath options for postpartum.
Pregnancy-safe sunscreen
Summer is coming and so is the heat. Stock up on pregnancy safe versions (mineral-based) sunscreens to sell.
Belly Oil to help lessen/prevent stretch marks
Lotions can work for stretch marks, but the latest products are oil-based and seem to do wonders in keeping the skin soft and elastic (helping to lessen the stretch marks).
Mini foam roller
Back pain is a pain in the rear! Mini foam rollers are easier to stock than full sized exercise balls, and they are great for pregnancy aches and pains. Moms can roll their backs, legs, feet, and even sides on one.
Water bottles
Water bottles are the accessory of the season. Order a few colors with cute sayings such as:
“Bumpin’”
“Mom Life”
“Sippin’ For 2”
Pregnancy journal
Find cute little journals for parents to write notes to their baby - or for grandparents to use!
Essential oils and diffuser
Not only does pregnancy heighten the sense of smell, but the need for a home to smell fresh, and clean is also strong. Offer oils like lemon, peppermint (helps with nausea), eucalyptus, sweet orange, lavender, etc.
Belly Band
A belly support is easy to stock and helps moms with the discomfort of carrying that extra belly weight.
Diaper Bag
Choose a few patterns or size options in one brand and place them at eye level in the boutique. Use them in giveaways or add-ons to packages to get the word out that you have expanded your product offerings.