It can be overwhelming when thinking about how to spiff up your office and boutique space to keep your clients happy. There is always a budget to consider, and you need to ensure that you are making more than you are dishing out. The families that walk through your doors deserve a spa-level version of care. You can easily provide that by keeping your space freshly painted and following a few other regular maintenance protocols. Step your business up and show just how much you love your clients by adding a few of the following ideas to your space.

5 Budget-Friendly Ways to Show Clients Love

A Welcoming Environment

Soothing and clean paint colors with a tidy and uncluttered boutique space is always inviting. You can add plants if your thumb has any green to it, but you can skip them if it’s too much work. Diffuse calming and light essential oils throughout your boutique and office. Make sure the scent is not overwhelming or specific. For example, avoid a strong cinnamon or eucalyptus scent because pregnancy already causes heightened sense of smell, and it may trigger your clients. Pull inspiration from common blends at high-end hotels or think of relaxing beach scents.   

A Clean and Pretty Bathroom

This goes unsaid, but pregnancy means frequent bathroom trips, and your washroom gets plenty of use. Keep it smelling fresh, avoid bleach and chemical scents, and provide nice hand towels (paper or cloth). Again, keep the colors soothing, but don’t be afraid to go a bit more bold with fun wallpaper or trendy designs.

Optional Personalization

A one-time investment in a monogramming/label product means that you can offer personalization to almost anything you sell. As families learn the gender, you can offer adding the baby’s name to a onesie, frame, card, or other item. This is an easy way to increase prices and offer something other boutiques are not. 

Post-Appointment Postcards

Invest in cardstock to print your own postcards. About a week after each appointment, print an ultrasound picture with a cute note saying, “Hi Mom! I love you!” or something that families will giggle over seeing in their mailbox. You can include a coupon code or discount for a future visit, too. 

Big Sibling Paraphernalia

Bulk order big sibling items such as buttons and stickers to give away. Engage the kids and make sure families feel like they aren’t rushed to leave. They will be more apt to shop for bigger ticket items and gifts such as Heartbeat Animals!