Every season brings change, and while classics will always remain top-sellers, your boutique should continually stock the hottest keepsakes new parents are wanting. It can be hard, though, to know what will trend – what the next favorite will be. 

At My Baby’s Heartbeat Bear, we are always researching and following the pregnancy world. By attending conventions, partaking in design discussions, and joining every social platform possible, we are able to produce new Heartbeat Animals, accessories, gender reveal items, and other pregnancy keepsakes inspired by what will trend next. 

We have seen a huge upswing in home décor and design influencing the keepsake community. This is going to continue throughout 2023. New parents have been backing away from over-powering themes and excess clutter and are keeping things clean, muted, and simply elegant. While this lends itself to our classic collection, we are predicting one major trend change for 2023:

Personality

The white and wood look is spectacular and isn’t going anywhere; however, families are beginning to add a bit more of themselves back into their homes. Things aren’t going to get too wild or colorful yet, but alongside of the muted tones, you are going to find parents purchasing keepsakes that compliment and tell a story. Of course, you’ll still have plenty of big siblings taking home the bold Heartbeat Animals, so keep them around - right at their eye level.

2023 Trends for Heartbeat Animals 

White, Black, Tan, Brown, or Gray

Our Vintage Cow combines the creamy color palatte with the black accents so many nurseries are utilizing. It's a beautiful addition for any modern family home. 

You'll see an upswing in sales for the softest and most neutral colored Heartbeat Animals...

Look for our:

Vintage Bunny 

Gray Bunny

Vintage White Bear

Vintage Lamb

Vintage Elephant

Vintage Buck

Longhorn Bull

Alpaca

Vintage Koala

Sweet Story Telling

While every Heartbeat Animal tells a story and pairs with a personality, this season will see an increase in forest, jungle, and nature/water-inspired keepsakes.  The creamy color palette will expand to include a single other hue - such as river blue, forest green, or desert rose. Parents will be drawn to a Heartbeat Animal that fits their theme. 

Look for our:

Vintage Fox

Croccodile

Vintage Hippo

Vintage Giraffe

Honey Bear

Vintage Tiger

Flamingo

Big Sibling Favorites

Loof for our:

Dragon

Dinosaurs

Unicorns

Tie-Dye Bunny

Always have simple accessories to add to the Heartbeat Animals - a pink tutu or handsome bowtie is just enough of a gender reveal item to sway a purchase! (And the sibling keepsakes must have added personality.)